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July 06, 2004
From the How to Screw With Marketing Files
BugMeNot is probably one of the greatest uses of internet abuse to a prevailing meme on marketing. That meme being the concept of "registration" to track viewer/reader interest in articles on a website. Oddly enough, it's traditionally newspaper sites that promote these login style systems. Odd because if you look at the traditional distribution mechanism of newspapers (corner stands, markets, etc) there is little demographic data that can be collected about stories of interest.
BugMeNot was found on Kevin Kelly's Cooltools.
[EDIT: corrected kk.org link]
Posted by Dan at July 6, 2004 10:44 PM